Gearhead Gal's Favorite Things Giveaway

If it is good enough for Oprah, it's good enough for us. Here at The Consumer Matters, we just love books and giveaways like the Big O does. (Okay, to be clear, we're not giving away an iPad or taking everyone to Australia like Gayle's best friend.) Sure we love our Kindle and iPad to read ebooks, but we also love to own the real pulp and glue smelling thing. To thank everyone for following us over this past year, and in honor of the season of giving, we're offering our readers a chance to get a fresh, shiny new copy of some of our favorite business bibles. And, if this goes well, we might move from gifts to gadgets.

All you have to do is "Like" The Consumer Matters on Facebook, and add a comment on that page telling us why you are interested in a specific book listed below. If you want more than one, you'll have to work for it - provide three separate posts to plead your case. We'll give you some time to write a pithy, compelling, or needy post on our Facebook wall.  And we'll even give you a few days to be creative.  Next Friday, aka Black Friday, we'll pick the lucky winner, and then as an added bonus, you'll also be able to tell all of your friends that you nailed your first holiday gift without having to get up early and wait in line.

Our first book is Cynthia Rabe's "The Innovation Killer."

Next up, we're offering Jeffrey Hayzlett's "The Mirror Test."

And finally, our last selection is "Customer-centric Product Definition" by Sheila Mello.

So start the Like-fest and check back here and on Facebook next week for the lucky winners.

Comments

[William Sweeney]

Hi,

I recently read an article you wrote about the reseller relationship between Amazon and Apple. It was very intriguing to me because I've been watching the growth of these Penny Auction sites that sell Apple items at a discount. The business plan is very interesting and I love learning more about business plans. (I apologize that this comment isn't about the post I read, I couldn't find it on your blog).

Anyway, you described cutting Amazon out as a reseller of Apple products because of the discounts they offer. How is it possible then for these penny auction sites, such as Swoopo.com to sell the iPad and iPhone at discounted rates. Although, it appears as though these auctions may actually purchase the item retail and simply have it shipped to the winner (I won an item on Swoopo.com and the item was shipped to me from Amazon.com).

I'm also wondering how these sites appear to be advertising Apple products without being an authorized reseller.

Thanks for your insight! I'm not very good with these blog things, so if you could just email me a response, that'd be great!

Sincerely,

Billy Sweeney
Billy@1stpriorityroofing.com