The Consumer Matters is the blog of Leslie Grandy, aka Gearhead Gal.  My passion is creating and delivering compelling products that delight customers through simple and elegant user experience design.

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Sunday
Nov212010

Understanding The Relationship Between Social Networks And Social Media

Despite the title that's overlaid on this frame, the video is not about a circular argument. It's worth the three minutes to listen to Matt explain the consumer intelligence that has grown through the creation and maintenance of trust and admiration networks, technical networks, and advice networks.

 

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