The Consumer Matters is the blog of Leslie Grandy, aka Gearhead Gal.  My passion is creating and delivering compelling products that delight customers through simple and elegant user experience design.

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Entries in community (2)

Tuesday
Dec222009

Trendspotting or Trendsetting?

Here - in easily re-quotable, Tweet-sized bites - is a convenient aggregation of the social media trends for 2010 from some industry analysts, and some folks with a vested interest in seeing social media platforms explode. It's a good cross-section of where the influencers are leading the industry. But will consumers follow? Or, is social media the future because it reflects the current consumer zeitgeist? You decide...

 

Wednesday
Dec022009

Yakaboutit.com Helps Inventors Find an Audience

With news that another 169,000 jobs were lost in November, the ranks of the unemployed have swollen and the opportunity to find new employment has diminished. For some impacted by a job loss, the only answer may be to go into a different line of work, and re-train for another career. For others, the circumstances create the best opportunity to start a business or pursue a dream or invent a breakthrough product.

Fortunately, garage inventors now have a platform to launch that great idea. Yak About It is a site dedicated to evangelizing these homegrown inventions and creating opportunities for the world to notice the little guy with the big dream.

The site provides community and commYakaboutiterce tools and delivers inventors feedback on price and design. Yak About It also facilitates awareness through social media, which may create distribution opportunities the inventor may never have uncovered.

 Click here to read more...